Tag Archives: Marketing Campaign

9 Vital Statistics for Tracking Site Traffic

Having an online business puts you in a very gainful position when compared to other types of businesses because with an online business, almost all facets of the incoming business can be measured – where your customers come from, the amount of time they spend viewing your site, the pages on your website most visited and the length of time visitors spend there, what type of keyword is the most used by customers, and a whole set of other benefits that you can put to good use to further improve your online marketing campaign.

And these types of data and analysis are not always provided on the traditional business side.

Then data that you are looking for can easily be accessed because it is recorded on your web log and all you have to do is proceed to the web host and get the information there. But a better option would be to use any of the many cheap and sometimes even free analytic’s programs all available on the internet because they retrieve the data for you plus they give very informative analysis on what to do next.

When you have already set up a traffic analytics tool, all you need to do next is to watch out for the following key statistics. These items may greatly help you in the enhancement of your site traffic generation campaign.

Unique visitors: this is all about the number of individuals going to your site and you can use this to ascertain what steps to take nest. If you have very few visitors, you may want to improve your campaign by going for the pay-per-click scheme.

Page views: this statistics clearly shows how popular a specific web page is. So if you see one, you may consider creating a link to that page to make path right to your website.

Referrers: this information would really be useful because you can identify websites that refer the most number of visitors to your site. You can look for any similar web site and make sure you are linked to them as well.

Search terms: are simply put keywords or the word or set of words regularly used by the customers to search for web sites like yours. An analytics tool will show you what words relating to you are used more often for searching purposes and you can use these keywords to your advantage.

Entry pages: totally different from your home page, the entry page is the landing page, the very first page the visitor lands on when he clicks the link to your site. Make the most out of this page because it will be the entry point to your domain.

Exit pages: what items on this page may turn your customer off? That item you would surely want to know.

Bounce rate: how many customers leave your web page in less than ten seconds? Why?

Visits by hour: Trending on visiting hours is very important. This can help you strategize on your campaign hours.

Visits by country: tells you the bulk of the source of your visitors. You can use this to customize your site.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Search Engine Marketing Tools

Having an online business means that you have to do everything within your means to ensure its success because competition now is getting stiffer to get yourself noticed more. Getting noticed means adopting more strategies that can bring you better advantages online.

There are search engine marketing tools available nowadays which can help your online marketing campaign. The fact is, the number of marketing tools is growing everyday, and it’s up to you to choose which tools can give you more advantages.

A good advantage is that most of these tools are free, which can be more beneficial to you since these won’t be a big drain on your pocket. Choosing the better ones need good judgment though and lots of trials and experimentation’s.

Your major objectives (with using these marketing tools) are to ensure your visibility, so that the search engines can find your site and generating more quality traffic that can give you good conversion rate. Another objective would be to continuously improve your site’s exposure.

Since budget is foremost in your consideration with this marketing campaign, you can start with the free tools. Most major search engines have these free tools, and research and patience are just needed to get these.

The Adwords Keyword tool can be your foremost priority since search engine marketing begins with keyword research. Keywords are used in your article marketing campaign, pay per click ads, and also if you have ads in the social media networks.

An important search engine marketing tool is the tool that can provide you link analysis. It offers information about the pages rank, the backlinks, the anchor text used in the links, and other useful information.

Tools that give information about the number of visitors coming to your site, how the visitors find the site, and what pages they are viewing, are very useful. Other data like the visitors’ gender, age levels, and other viewers’ behavior can be shown by other marketing tools.

Web directions and publishers (for article submission) are also search engine marketing tools and ways to improve your web presence and increase your search engine rankings. As you know, article submission is a great way to create awareness about your site, and consequently the products or services you offer.

Penetrating today’s online market is not an easy job to do. It needs lots of creativity, patience, resourcefulness, and the single most important thing is “never say die” attitude.

Your marketing campaign may not give you the success outright but in due time and you will get it. The marketing tools can aid in this aspect and you can expect more visitors coming in, likewise with the revenue too.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Search Engine Marketing Strategies You Should Know

What has been often said about search engine marketing being a level playing field is indeed true. It is in this type of marketing that even the most minor players can still find themselves climbing to the top if they just have the determination and the right strategies.

Unlike businesses that are done offline, you do not need to have the huge sums of money as capital before you could achieve success in search engine marketing. You do not even need a college education in the field of business and marketing in order to have the chance of gaining enough profits from your efforts.

However, there are certain search engine marketing strategies that you should learn if you want to have the opportunity of earning well in your business. Most of these are not derived from any business course but directly from the experiences of individual entrepreneurs who have made it big in online marketing.

The very first step that you should take before embarking on a marketing campaign is to grasp fully the details of your business. You may have found the keywords or phrases to be used on the SEO articles but if you do not absolutely understand the major and secondary aspects of your business, you would not be able to explain what you are selling to people well.

Since search engine marketing is no longer novel, there are many people who have already been into it for a long time. Naturally, these are persons who have already learned lessons through their own experiences in this kind of venture.

You should learn from them as well by reading about their articles or by consulting with them about certain issues and problems that may have confronted you. You may also follow their lead when it comes to the kind of tools they use to increase and monitor traffic.

The tools, by the way, may just seem to be secondary aids in your effort to make the search engine marketing effective. However, these are actually means that you could not set aside because it is through these that you are able to determine the progress you are making, allowing you to make the necessary adjustments as soon as possible.

With the tools around and with the ever evolving process of search engine marketing, it is imperative that you keep watch always of the latest innovations. There are times when such developments are freely discussed in forums.

Such forums happen to be a venue for fruitful discussions on the techniques being employed by individuals involved in search engine marketing. If you join these, you would certainly be able to learn more from others based on the successes or failures or you would also be able to contribute your own ideas too.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Search Engine Marketing 101

Because of the internet, marketing has become a very lucrative business without requiring anyone to invest too much money first. People from different parts of the globe have seized the opportunity of being able to promote and sell their products and services to others in various countries using the web as the medium.

However, before you could join the fray, you certainly have to learn a few things that would be necessary in your aim to earn more money. Fortunately, search engine marketing did not just begin yesterday and the lessons learned from the experiences of so many others before you have been compiled to make the venture become a science.

For a beginner, you do not have to force-feed yourself with advanced concepts that may not yet be necessary for the time being. What you would obviously need are the more basic ideas which are just enough to jump-start your search engine marketing campaign.

What you should remember first is that you should practice moderation even in optimization. Many online marketers tend to make the mistake of over-optimizing just because they think that filling an article with so many keywords would eventually result in higher rankings.

Over-optimization, however, can only backfire because it definitely hurts the quality of the article itself. When the keywords seem out of place because these have been forcefully placed in an article, people would certainly not like the write-up and would end up not being encouraged to go further and click the link to your website.

If you want to capture larger readership and convert these into a potential customer base, then you have to produce quality SEO articles and content. Quality means that such articles have to be interesting, providing readers with ideas that may be considered as solutions.

When such ideas are recognized and appreciated by more people, then they would naturally be encouraged to visit your website. The more visitors you have, the better are your chances of actual conversions since you get to explain better about your products in your own web pages.

As a newbie, it would help a lot if you first join forums or do research on the internet on how to effectively run a search engine marketing campaign. Through such venues, you can get to interact with people who have become experts out of sheer experience in this kind of business.

Doing research is also a plus factor; a fact that even those who have been into search engine marketing can attest to. Search engine marketing is a relatively new kind of business and, because of this, there is still so much room for development in it.

New techniques and strategies are continuously being introduced in search engine optimization. You would never lag behind this if you constantly update yourself through research.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


How Is Search Engine Marketing Faring in 2010?

While some business have not yet fully recovered due to the economic crunch that occurred since the beginning of the second half of the decade, it is easy to see that search engine marketing has managed to whither drought. This is primarily because the internet happens to be the most cost-efficient means of promoting and directly selling products and services.

What makes the news even better is that, even if it costs less in terms of promotional or advertisement budget, search engine marketing has been able to reap greater profits for the businesses of all sizes. Because of this, even the major players and bigger companies have devoted people and funds for their own search engine marketing efforts.

The lingering question now is whether search engine marketing has fared well this year, especially because more and more companies seemed to have boosted their efforts in this particular arena. Some people believed that as more and more companies and individual entrepreneurs do such type of marketing, rate of profits would fall but the opposite is actually happening in 2010.

This year, observers of search engine marketing have reported a trend that would surely encourage others to consider putting up their own search engine marketing campaign. In the State of Search Engine Marketing Report by SEMPO, the industry in North America alone will increase by 14 percent in 2010, which will be about $2.6 billion dollars more than the accumulated income in 2009.

The report is based on the surveys conducted by SEMPO and one of the most interesting finds is the fact that Google itself is in the lead. This conclusion was reached when the researchers found out that a huge majority of the survey respondents have admitted that they advertise in Google while a fewer number promote their products through Yahoo! Search and Bing.

Google’s domination was established despite the fact that the search engine’s keyword rates have grown expensive since last year. Apparently, this is a proof that many online marketers still consider Google as the better and more utilized search engine by internet users all over the world.

Recently, so much hype has been give to social media marketing, especially in Facebook because of its membership that has reached billions worldwide. However, the study from SEMPO reveals that, despite the limelight that social media is getting these days, businesses still allocate higher budgets for search engine optimization and paid search.

It is, however, expected that social media marketing will be getting bigger budgets in the not so distant future. This is particularly because social media sites, such as Facebook and Twitter, are now trying to make their own efforts at encouraging marketers to advertise and sell using their web facilities.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!