Tag Archives: Advertisers

Google Adwords Tax Calculator

New advertisers wishing to make an ad campaign to improve their business return on investment can make one with a Google Adwords program. Being new is not a setback as an adword program with Google can be easily set up and there is lots of information you can obtain to help.

Your first adword campaign may be doing well and you see some results, but you may not know that you are losing thousands because of some irrelevant placements. Your ads may show up for some irrelevant keywords or on websites that are irrelevant to your business, which can get you some clicks that have greater possibilities of going away and giving you no conversions.

The Google Adwords tax calculator is a tool that can determine how much of your campaign is wasted. The tool can show you some ways how the adwords program can somehow “tax” your ad campaign by these irrelevant placements which can only add more expenses and reduce profits.

The tool can just ask you to input important data like your monthly ad expense, the number of keywords, and ad groups as well as the number of negative keywords and other data related to the default settings. It is basically designed to analyze settings of your campaign in relation to your objectives.

It can help new advertisers save on ad expenses by showing how important ad testing, tracking and monitoring is to an ad campaign. It also helps to emphasize and differentiate the advertisers search campaign and separate it from his content campaign.

The tool is not designed to give more profits but to help do a newsletter in your adword campaign. It can provide some suggestions on which area of your ad campaign to make improvements.

The Google Adwords tax calculator can help determine the optimum level to spend for your ad campaign. It can also help determine how much profit you can earn based on the daily ad expense spending, the click through rates, the cost of your products, and the cost per click for the keywords you want to aim.

Your adword campaign may be very complex for you to understand that you may be spending more on some settings that may not be working to your advantage. The tool can furnish some data on where you are more likely to use some settings disadvantageous to your campaign and which will indicate where you can change settings to have more improved returns.

You can do some experimentation’s by changing some settings and wait for the results of your adword campaign. And then when you to try to monitor your ad campaign and found out that its no longer appearing on some irrelevant keywords or other sites, then it show that your experimentation’s are successful.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Google AdWords Basic Tracking

Thanks to the brilliance of Google AdWords, any amateur online marketer or company owner can choose the keywords for their ads properly and effectively with actual implementation and presentation at the same time. Because of Google AdWords, every online advertiser or marketer can make sure that they have the right tools that will help them with will all their online advertising endeavors.

Most advertisers often believe that an effective ad campaign is one that has been successfully posted. However, placing an online advertisement at a certain website does not determine the success of the entire campaign.

In fact, the only way to make sure that a certain advertising campaign is successful is composed of a number of steps – choosing the right keyword or set of keywords first, then making a very compelling ad out of those keywords, then making the actual execution of the ad, which then leads to another set of tasks known to be tracking conversions and assessing the results. That final step of tracking and evaluating results is what determines what part of your ad is working and which part does not.

Google provides two very reliable conversion tracking tools, both with equal importance and use. However, if you are just starting out and is still learning how the entire online advertising world works, it is better if you try out the landing page hits and the amount of sales produced from a certain link that you used right within your ad.

In order to start tracking conversions using Google AdWords, you first need to use JavaScript to embed the conversion link. If you have no idea how to do this exactly, the simplest way is to use the JavaScript codes especially if you are working with a virtual shopping cart scheme or with the confirmation as a part of a checkout process system.

You have to remember that the only requirement that you have to fulfill in order to run the conversion tracker on your website is this – running a legit AdWords advertisement on the site as well as the code snippet that is placed solely on the conversion page. If you violate or lack either of these two essential components, your efforts to generate accurate statistics will be rendered useless.

Say for example you are using PayPal as your payment instrument instead of using the shopping cart type system of selling, things will be a little less complicated – all you need to do is to prepare the conversion confirmation webpage inside PayPal and then insert the Google AdWords JavaScript code directly into the web page in order to go on tracking conversions. By doing this, you now have a record of a customer’s conversion and visit the moment he or she is done with the shopping cart or has already finished the PayPal buying procedure.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Using Google Adwords PPC Advertising

In advertising business, people will try to find the best possible venue in which they can convey their product information and features to as many prospective customers as possible. This can be through the radio, television, or billboard advertisements which are the traditional methods.

Internet advertising is one of the newest forms of advertisement because of its capability to reach out to millions of internet users around the globe. Pay per click (PPC) advertising is the form of advertisement and its success is shown by the growing number of advertisers annually.

Google Adwords is the most popular form of advertisements and usually adopted by small businesses as well as the beginners. Small online business owners can have the same opportunity as the bigger companies, in terms of equal opportunities to land higher rankings in the search engine results or to be displayed in relevant websites.

With pay per click advertising, you only have to pay when people click on your ads. Another advantage with this advertising method is that you can control your advertising expenses by setting a maximum on you ads.

With PPC, your daily advertising expense depends on how much you bid for a selected keyword or phrases. You can opt to bid for higher ranked keywords that can give you more opportunities for clicks and quite expensive.

If your budget is limited you can opt to bid for lower ranked keywords or phrases that can delegate you to the second, third, or lower pages of the search results. But if you bid for plenty of keywords, then the opportunities of getting a lot of click at a much lower price is possible.

PPC advertising with Google Adwords is easy to set up and easy to manage. You can also have the chance to select the relevant websites where you want your ads placed, subject for approval.

Aside from its ease to set-up, stopping or pausing your ad campaign is also easy and fast. If you feel that a particular ad is not giving you revenues anymore, then make it pause or stop and make adjustments.

PPC adwords advertising can also be a form of getting revenues for your website by way of registering in an affiliate program. Other websites can have their ads displayed in your site, and whenever a viewer clicks on their ads, you can have a portion of their ad payments.

Aside from the sales revenues you acquire for your products or services, the affiliate program is a good source of income. This makes PPC having more probability of getting higher conversion rates than traditional forms of advertising.

Another good advantage of PPC is having capabilities of being tracked so that you will know which ads are working. Knowing this data will give you opportunities to readjust it.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


How to Block Out Unprofitable Sites through Google’s Content Network

Google has made sure it has got covered all the facets of online advertising so for the Content Network it has AdSense and AdWords for the search network. Because of the stiff competition on popular keywords that correspond to a specific industry on the web (for example the keyword “kitchen equipment”) advertisers need to bid on keywords that have a direct correlation with the service or product to be sold.

And because the players in the online advertising world has grown by leaps and bounds, unique keywords have become hard to come by so the most common ones have grown to be a bit costly, an event that is not making advertisers too happy but is filling the coffers of the publishers. And so to maximize your ads’ presence and make the most out of what you will be paying, Google has determined an effective way of what fitting ad needs to be displayed based upon information it has gathered from the web.

A fact there that is indisputable and very essential in any marketing campaign is ensuring that the content of your article needs to be so interesting and well-written but at the same time you also have to make certain that Google without a doubt is aware of what your content is all about. And this dilemma is the cause of much possible confusion in the use of words.

Since Google uses the first sixty characters of your title so if you are selling beds and your title states: The Sleep of Your Dreams do not direct Google in the right direction so that it can tag you correctly for search purposes and that is the reason why you sometimes bump into unprofitable sites on Google even if you are using the correct keywords. And that is for the title only.

For the content or body of your article, you have to guarantee to yourself that your keyword phrase is situated on the first one hundred sixty characters of the description. This helps Google identify your article properly and tags you in the appropriate category.

So you have to keep in mind that content and keyword work hand in hand in the whole scheme of things in online advertising and the rest are tools to expose your ad more. For page content, the article body should have your main keyword at the onset and again on the last sentence. But make sure that you do not reuse the main keyword excessively and when you mention the keyword, it should be done in a natural flow kind of way maintaining a normal dialogue style.

Lately, AdSense has been beefed up with an amazing feature that lets you add and block web sites depending how you see them. This allows you to block unprofitable sites in your network.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Building Brand Awareness through Google’s Content Network

After understanding the difference between search network and Content Network and the diverse ways to place and manage your ads with these two paths, the second thing we need to learn is how to build brand awareness through Google’s Content Network. And the Google Content Network can pull up many advertising targeting techniques notwithstanding the fact that you have a massive inventory of text and image ads spread across the many websites on the internet.

In fact, the Content Network boasts of one of the biggest network of websites that is making their humongous list of ad registry available for Google advertisers’ disposal. As of this writing, with a little over six billion ad impressions being served by the Content Network on a daily basis which hits four fifths of the entire world internet users population, ads that use this wonderful tool are assured of hitting their target demographics.

What makes the Content Network very effective is that it has programmed a series of targeting methods that equips its users with the perfect arsenal of technologies that makes it uncomplicated for them to be able to unite with the correct (buying) browsers at the most appropriate moment. And to run a better campaign, the Content Network provides a number of highly effective targeting technologies: geographic targeting, behavioral targeting, placement targeting, and contextual targeting.

Through geographic targeting, advertisers can mark potential buyers using city and custom area, demographic metropolitan area, state, the country, and other geographic landmarks. Boosting website traffic population and amplifying brand awareness is easily achieved using geographic targeting via the IP address data.

If the prospective customers are being traced and targeted using their interests, likes, dislikes, and the data is gathered from the websites they have gone to before, the process is termed as behavioral targeting. While for many brand advertisers, the usual preference would be placement targeting since it lets advertisers put their ads on specific spots in websites of their own choosing.

One of the most effective targeting schemes would be contextual targeting which by design matches the users’ ads with the most appropriate and relevant web page content based on keywords. It means that your ads are strategically placed in spots that have huge connection with what you are trying to sell.

The great thing about the Content Network is that you can opt to choose any one of the targeting technologies or a combination of any of them if you feel that it would help you create a more effective online marketing campaign. Some companies even offer a full service campaign management service including return of investment monitoring and even sales tracking and analysis so that you can make the necessary adjustments if the need arises.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!