How to Promote your Article Marketing Strategy through RSS Feeds

Promoting a website by good optimization and generating massive traffic to these sites is usually done by online business entrepreneurs’ to ensure the success of their business. Article writing can be one of these effective marketing strategies that can give your website high rankings in the major search engines.

Articles with good content can give your website a good chance of landing in the first pages of major search engines. And well promoted sites, with the use of well optimized article promotions, can have these high ratings since search engines can easily recognize them and then traffic can be expected.

Contents and relevancy are key factors in these article promotions because readers can easily find if your contents are irrelevant and with showing no interest, you can not have their trust. Traffic can be generated but there will be questions of getting high conversions, because your customers will just go away having not earned their trust.

Managing your website means finding ways to distribute information to your viewers and potential clients in ways that they will show interest and at the same time view the page in its entirety. Viewers that are searching for a particular need may tend to lose interest if they cannot get good information from your content.

One good way to promote your articles is through the use of RSS feeds which can be seen on the author’s profile page. This can be reached by clicking on the author’s name and you will be directed to a page where you can view the author’s RSS icon.

Including a link to your RSS feed on the articles that you submitted may encourage viewers who show interest on your articles to subscribe to your feed. If you already have a bunch of loyal followers, these people can generate leads and you may even have free promotions by “word of mouth.”

Using RSS feeds can give you advantages such as getting a steady flow of traffic to your site as a supplement to your email marketing campaign and as a good marketing strategy by way of your loyal followers. This can give your site good benefit which can be a factor to lead you to success.

RSS feeds are directly subscribed to by your viewers and followers, and they would not be filtered into a spam folder as most spam emails. Through this you can be assured that viewers have really read your pages.

When you use RSS feeds to notify readers about information and other updates on your content, it can be beneficial to your website’s ranking on the search results. The major search engines usually recognize website who routinely add fresh content to their pages.

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Jason Nyback

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