Category Archives: google adwords

Tips in Using Google Adwords in a Joomla Site

Being online for that great quest of a great return of investment for your site one must have come upon Joomla as being one of the most popular content management systems on the web today. Joomla as you may find out along the way is much more complicated than WordPress but what makes it great is the fact that it provides a wide array of features for small and medium businesses.

For the information of all interested, Joomla is a true content management system and if you want to make this work for you through Google AdWords it would help that you understand its complexities just as a Joomla professional could actually build this content management system. You should know that Joomla’s more important factor is the Search Engine Optimization or SEO.

Good news is that the latest version release of Joomla now has several features that are SEO friendly so it is essential that you take note of some of the things to help you out with your Joomla site especially in terms of getting it truly SEO friendly. When you are using Google AdWords in a Joomla site, note that you should get basic modules to satisfy the basic need of a sitemap.

Remember that a sitemap is truly an important component that allows Google to know about the content on your site. So while Joomla has some difficulties with coming up with a really dynamic sitemap, knowing about the basic needs of it really helps.

Talk about keywords being an essential part in SEO and Google AdWords for that matter, you will be able to find several Joomla extensions that allow you to create custom URLs for your pages. This ultimately means that you can include your keywords here and by using the Alias field, make sure that each page actually uses unique keywords in order to practice the essential parts of the word used in a URL that is important to page optimization.

Just as it is anyone’s aim to increase or double one’s revenue when it comes to this website trade and system, the secret when you are using this site is that you double the conversion rate and a great way to do this is by testing. You will have to understand how to make site visitors respond to changes made on your page no matter how small or big – as a result of your identification of what changes are made through results of split testing.

Getting a Google AdWords Account and using it in a Joomla site really helps you get great conversion rates as long as you know the right technique to do it. Doubling your conversion is not as tough the moment you figure which components to consider in building your site.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


How to Improve Your Google Adwords and AdSense Results

AdSense and AdWords were designed to maximize your online presence and guide you on how to place your ads for maximum exposure and sales results. With a site that has great content and a great web design (not too much though), AdSense can provide you with great and amazing ways to boost your income online.

For targeted ads, AdSense is the answer because they fit snugly into your site’s content increasing the possibility of matching the interests of your visitors. The result? A better and higher click through ratio (CTR) in comparison with the regular banner ads.

The three main facets that affect the performance of your ads are: CPC, targeting, click through ratio and unique visitors and page impressions and you will surely boost your earnings if you enhance any of the factors mentioned. Statistics dictate that the more visitors you have the more ad clicks you will get and eventually since more people visit your site and see your ads, you get more ad impressions which can lead to bigger earnings.

Driving more web site traffic to your pages can be achieved through search engine optimization strategies and by making sure that you have high quality content and that you offer something more to your readers. Add to this a site with a great design, not too fancy, not too bare, and you have everything already going for you.

However, huge web site traffic may increase your ad impressions but it does not necessarily mean that you also have a higher CTR. The click through rate can still plateau or may come even lower than before so you also have to touch base with your click through rate.

Click through rate can be increased by manipulating the ads itself, maybe changing the colors from one that stands out to one that blends in or vice versa. Both styles may have their own pros and cons and it is for you to find out which style will work by experimentation.

Placement of the ads is also of utmost importance especially if you feel that your ad is situated in a place almost hidden from the viewers. You may consult the Google heat map to determine hot ad locations using an example layout.

The heat map is just a tip but it is based on many researches involving diverse websites though it is not a guarantee that if you follow the suggestion of the heat map, money will soon flow like the wines of Capistrano on your table. Everything is all up to you and these tools are just made available to guide you.

Make sure that you place your ads where the readers are supposed to plant their eyes on. To make sure of this, try experimenting by putting it on a specific side and altering the position next week and compare the results.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Google Adwords: How You Can Lower the Cost While You Sell More

Google Adwords can be a very effective way to generate leads and sent targeted traffic to your well designed landing pages. Whether you are a new online business owner or an experienced professional, you can benefit from a lead generation campaign with Adwords.

When you use this type of ad campaign you do pay per click on the ads which you might think give more expense. In some cases, if you just let your creative mind take over, this form of advertising can be more cost efficient.

Choosing common keywords and phrases which people use can cost you more on your bids since almost all people bid for this. Let your creativity have its way, and think of variations of the keywords or phrases and you can bid for these at much lower prices.

If you can identify relevant keyword variations, you will not waste money on the wrong keywords which can give you more losses or if not lesser return on investments. You have to know the right keywords to use, to attract targeted sales leads and consequently more profits.

You may not find the most appreciate keyword combinations but you can start with the best you can think of and give it a try. Using general search terms may give more traffic but can not generate good leads.

Your website may have the same relevancy with other competing sites but using more specific keywords can give more optimal results. To get the more optimum results, a targeted landing page should be created for each keyword group to give you more improved conversion rates and minimized cost per sales lead.

If the landing page is specific to your keywords, visitors may show more interest and may lead to sales. Keywords that are senseless and not relevant to your page will just be a waste of money.

Since your landing page is essential to the campaign, be sure that it is well filled with the keywords that are listed on the results pages. The search engine can have a good recognition of your page if there are well placed keywords evenly spread on the contents, and this will improve quality score and eventually provide you with a lower minimum bid.

As Google Adwords places a good importance on some factors to determine the accuracy of your ad, you have to focus on quality score. Giving more emphases on click through rates will give you higher quality score which also can effectively lower bids.

By doing some tracking, you can figure out if these needs some adjustments to get your ad a more high rank. Having a higher rank can get more possibilities of higher click through rates and a good cycle of quality scores and lower minimum bids will follow.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Google AdWords Basic Tracking

Thanks to the brilliance of Google AdWords, any amateur online marketer or company owner can choose the keywords for their ads properly and effectively with actual implementation and presentation at the same time. Because of Google AdWords, every online advertiser or marketer can make sure that they have the right tools that will help them with will all their online advertising endeavors.

Most advertisers often believe that an effective ad campaign is one that has been successfully posted. However, placing an online advertisement at a certain website does not determine the success of the entire campaign.

In fact, the only way to make sure that a certain advertising campaign is successful is composed of a number of steps – choosing the right keyword or set of keywords first, then making a very compelling ad out of those keywords, then making the actual execution of the ad, which then leads to another set of tasks known to be tracking conversions and assessing the results. That final step of tracking and evaluating results is what determines what part of your ad is working and which part does not.

Google provides two very reliable conversion tracking tools, both with equal importance and use. However, if you are just starting out and is still learning how the entire online advertising world works, it is better if you try out the landing page hits and the amount of sales produced from a certain link that you used right within your ad.

In order to start tracking conversions using Google AdWords, you first need to use JavaScript to embed the conversion link. If you have no idea how to do this exactly, the simplest way is to use the JavaScript codes especially if you are working with a virtual shopping cart scheme or with the confirmation as a part of a checkout process system.

You have to remember that the only requirement that you have to fulfill in order to run the conversion tracker on your website is this – running a legit AdWords advertisement on the site as well as the code snippet that is placed solely on the conversion page. If you violate or lack either of these two essential components, your efforts to generate accurate statistics will be rendered useless.

Say for example you are using PayPal as your payment instrument instead of using the shopping cart type system of selling, things will be a little less complicated – all you need to do is to prepare the conversion confirmation webpage inside PayPal and then insert the Google AdWords JavaScript code directly into the web page in order to go on tracking conversions. By doing this, you now have a record of a customer’s conversion and visit the moment he or she is done with the shopping cart or has already finished the PayPal buying procedure.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!


Does Google Care If It’s Mid or Long Tail Keywords You Use for Google Adwords?

Lets try to ascertain what a long tail is first, especially if you are just new to the online marketing world and this term seems to put you in a hazy state. What is long tail? The real meaning and core of this event is that if your website has less than twenty keywords that rake in thousands of visitors, that is termed as a short head. However, the hundreds of keywords and key phrases that only bring a few undetermined number of visits, then that is what the term long tail is all about.

One of the most mistreated views is that websites attain a foothold from long tail and mid tail keywords. And the dilemma that envelopes many is that they would love to place high in the ranks by vying for the most competitive keywords but what hinders them is that have no discernible relevant internal links, they do not have any apparent outstanding content or they do not have enough authority in the search queries.

When you are caught in this scenario, you have to first classify and categorize the kind of consumers that would match your objectives, whether they are long term or short term. After you have done that, using the link wheel, locate your mid-tail and long-tail keyword modifiers and other more modern keyword research procedures.

Make a very appropriate and attractive landing page to effect quick conversion and while performing this task, always keep in mind that the landing page is the entry point to your selling pages and it should do its job of making the reader feel so interested they are willing to turn the page some more. Afterwards, use the analytics tools to determine how you fared and base your adjustments on the reports that will be coming in.

Case in point, if you are selling cars, imagine all the other sellers of cars using the same keyword and if you are not that strategic enough, you may end up on the last pages of the search engines. To get over this stigma, try adding words that people may use as part of their query such as model, color, engine, etc. and use it as a modifier to create a unique search pattern.


In this scenario, long tail keywords can still be utilized to your advantage provided you support it with the appropriate modifiers that can turn that keyword into something more specific and precise enabling the searcher to locate you faster. At the same time, rest assured that the visitors you get are the right targeted customers since they voluntarily wrote the same modifiers that you have put up, meaning what you are selling and what they have been looking for matches.

Next step is to click the link and get your “Free Insider Video” where I will show you PROOF of how you can thousands of visitors to your site on total autopilot the right way… Click Here Now!

I have used these exact strategies to drive over 1,225,000 visitors to my sites. “Click here now” to get access to the video that shows all…

To your online success,

Jason Nyback

P.S. Make sure you “click here now” and get access to the free video I have created for you that will show you how to get A TON of traffic and live YOUR dream life on your own terms… Click Here Now!