Getting More Google Adwords Visitors - How You Can Lower Your Cost Per Click To Make More Profit

If you plan on making Google Adwords work for you then you have to focus on getting your cost per click down on the keywords that you are bidding so you can increase your profits.

Here’s How You Can Make This Happen The Right Way So You Can Put More Money In Your Pocket:

Secret #1 – The first thing you have to do is make sure you are not buying the main keywords in your market.

If you are already getting traffic from the highest volume keywords in your market, then make sure you are making a profit from them.

If you are not, then get rid of those search terms. The problem with bidding on the high volume keywords that get the most searches is the fact that everyone else in your market wants traffic from those terms as well.

So you not only have the most competition, but those keywords are also very unqualified and will give you the worst conversions.

The reason is because it is very hard to determine what someone is searching for when they only use one keyword.

Secret #2 – Make sure you start out by only bidding on keywords that match your product.

For example, I currently have a site in the airplane market that teaches people how to buy single engine airplanes. 

So because of that, I only focus on keywords like “single engine airplane”, exc…

Once you make a profit with the exact match search terms, then go wider and add in more keywords.